香川県高松市・坂出市・丸亀市・観音寺市を拠点とするバス運行会社、西讃観光のアートディレクション/グラフィックデザインを担当。「SAFETY / SERVICE / SMILE」の“スリーS”をキーコンセプトにブランディングを展開。CI/VI制作、WEBデザイン、高松空港への高速リムジンバスの各種広告などを制作しました。
In charge of art direction and graphic design for Seisan Kanko, a bus operator based in Takamatsu, Sakaide, Marugame and Kanonji, in Kagawa Prefecture. Branding was developed with the key concept of “The Three S’s” – “SAFETY / SERVICE / SMILE”. We managed CI/VI production, web design, and various advertisements for high-speed limousine buses to Takamatsu Airport.
![](https://www.degico.jp/wp-content/uploads/project-seisan-kanko-logo-1024x683.jpg)
![](https://www.degico.jp/wp-content/uploads/project-seisan-kanko16-2-1024x683.jpg)
![](https://www.degico.jp/wp-content/uploads/project-seisan-kanko3-3-1024x683.jpg)
![](https://www.degico.jp/wp-content/uploads/project-seisan-kanko7-1024x359.jpg)
![](https://www.degico.jp/wp-content/uploads/project-seisan-kanko8-1024x359.jpg)
![](https://www.degico.jp/wp-content/uploads/project-seisan-kanko14-2-1024x683.jpg)
![](https://www.degico.jp/wp-content/uploads/project-seisan-kanko15-1024x4819.jpg)
Credit
Creative Director:イケダマサヤ(DEGICO)
Director:弓田雄貴(DEGICO)
Photographer:脇秀彦
Client:西讃観光株式会社
Date
April 2012 –